Coywolf – Digital Marketing Insights

Insights for Dominating the Digital Marketing Landscape

Coywolf publishes webmaster resources and digital marketing insights on SEO, Social, Content, Productivity, and Entrepreneurship. Full access to premium content and features are available via membership.

A decentralized social network is coming and it’s bringing a big opportunity for marketers and app makers

The inventor of the World Wide Web, Tim Berners-Lee, is leading a project that will decentralize our social data. Once realized, it will forever change social media marketing and how we connect online.

The Amanda Orson interview

Coywolf Founder, Jon Henshaw, interviews the VP of Growth at Zift, Amanda Orson.

๐ŸŽ™ Episode 6: Amanda Orson on competing against big companies and leveraging PR

I met with Amanda Orson, VP of Growth at Zift, about how she approaches marketing Zift's cross-platform parental control apps. She shared how she plans to win over parents through PR and education, and take on giants like Apple by providing a better product.

Should you convert your site or app to a Progressive Web App?

Google appears to be all-in with Progressive Web Apps. There are a lot of good reasons to consider migrating and building PWAs. There are also several reasons not to, which is why PWAs may not become mainstream anytime soon.

The Mercury interview with Rusty Mitchell and Kelly Merrell

Coywolf Founder, Jon Henshaw, interviews Rusty Mitchell, VP of Design, and Kelly Merrell, VP of Android Engineering at Mercury Intermedia.

๐ŸŽ™ Episode 5: Rusty Mitchell and Kelly Merrell on building native apps vs Progressive Web Apps

I met with the VP of Design and VP of Engineering at Mercury Intermedia where they create native iOS and Android apps for some of the world's biggest brands. I asked them about the potential for Progressive Web Apps to replace native apps.

The Paul Jarvis interview

Coywolf Founder, Jon Henshaw, interviews the author of Company of One, Paul Jarvis.

๐ŸŽ™ Episode 4: Paul Jarvis discusses skills vs. passion and proposes a more Zen-like approach to growth and success

In Paul Jarvisโ€™ new book, Company of One, itโ€™s not business as usual. We discuss the importance of building skills versus blindly following your passion, and rethinking ideas around growth and success.

The David Mihm interview

Coywolf Founder, Jon Henshaw, interviews Founder of Tidings and GetListed, and VP of Product Strategy at ThriveHive, David Mihm.

๐ŸŽ™ Episode 3: David Mihm explains why Google My Business is now more important for Local SEO than a website

Google has been investing a significant amount of resources into Google My Business (GMB) but not a lot of businesses are fully taking advantage of it yet. David discusses why he thinks thatโ€™s about to change and why GMB is becoming more important than ever for Local SEO.